Sundrenched At General Pants Co.

The weather is cooling off now (thank goodness!) and furthermore, also worth thanking is the General Pants Co. Sundrenched swimwear drop which is currently available in-stores nation-wide and online now.

Brimming with this summer’s hottest beach wear, Sundrenched – the second General Pants Co. swimwear offering, is made up of seven unique Australian beach brands: Insight, Kusbi, Subtitled, NLP, Stussy, Evil Twin and Somedays Lovin.

Designed to be styled back with their stand-out street wear, each piece can take you from the beach to a festival, and beyond, this summer with three key trends kept in mind: Urban Sport, Retro Revival and Boho Forever.

General Pants Co. have stated that, “The one-piece is making a big comeback this season and will feature in different prints and colours throughout GP’s 2015 swim collection.”  And I couldn’t agree more as I’ve loved the one-piece for seasons…

To shop these gorgeous designs and more, head in-store or online here: where you can enjoy worldwide express post shipping.

The General Pants Co. Sundrenched campaign images were captured by famed swimwear photographer, Josie Clough from It’s Now Cool and they feature Australian models, Meagan Irwin and Stephanie Cherry.

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